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Cover Letter Insurance Rep

The insurance industry is intertwined with every financial market across the globe. If you can effectively sell policies to individuals and businesses, the sky is the limit for your career (not to mention, the paychecks start looking pretty good too). Looking for work in this field (as a veteran or an entry-level applicant)? It all begins withan effective cover letter. Regardless of your experience, our insurance agent cover letter example & industry-specific writing tips are a great way to get your application jumpstarted.

If you’re unclear about how to structure yours, our cover letter style guide gives step-by-step instructions detailing the writing process.

Table of Contents

  1. Insurance Agent Cover Letter Sample (Image)
  2. Insurance Agent Cover Letter (Text Format)
  3. Three Industry Writing Tips

1. Insurance Agent Cover Letter Sample (Image)

The following images show an insurance agent cover letter, and its matching resume from the same applicant.

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Download the Insurance Agent Cover Letter Sample in MS Word

If you’re looking for more ideas, our huge collection of cover letter examples is a great resource for job seekers!

2. Insurance Agent Cover Letter (Text Format)

Oct 30, 2015

Hiring Manager’s Name

341 Company Address

Palo Alto, California, 94301


[email protected]

Dear [Hiring Manager’s Name]

My name is Elroy, and I saw your job listing on LinkedIn yesterday. I’ve been working in the insurance industry for over 8 years, and I love it. Interacting with customers on a regular basis is fulfilling, and your firm is famous throughout the industry for treating customers well. I would love to add my passion for customer service to a team of such dedicated agents.

Successful insurance agents need to communicate effectively on both sides of the table, and I have a track record of doing just that. I regularly exceed sales quotas by customizing insurance programs and taking extra care to clear up any questions customers may have. My ample experience paired with a deft hand at satisfying both the insuring & purchasing parties can help me quickly adapt to the working environment of [TARGET COMPANY].

I recently read about how [TARGET COMPANY] is planning on branching out from the west coast to other major cities across the United States. I attended Viking University in Minneapolis, and I’m familiar with the people and culture of central U.S. metropolitan areas. I would love to contribute my knowledge and abilities to [TARGET COMPANY]’s gradual expansion, and help the company reach new milestones in the future.

It would be great to meet in person for a face-to-face interview. If given one week’s notice, I can be available any day of the week. My email is [YOUR EMAIL] & phone number is [YOUR PHONE NUMBER], I look forward to hearing from you so we can discuss this job opportunity further. Thank you for your time!



3. Three Industry Writing Tips

1. Emphasize your interest in customer service

An insurance agent who can’t work with customers is one who won’t be employed for long. This job requires a certain degree of social competence that many fields simply don’t require. Not only should you mention your interest in customer service throughout your cover letter, but you should also write with a friendly tone. Look at how Elroy mixes his focus on customer service throughout his writing:

Applicants who are able to convey their social skills and a genuine passion for serving others will stand out to hiring managers. Try to achieve a similar effect with your cover letter.

2. Research the company, make a connection

Hiring managers often go through piles of applications during their hunt for the perfect candidate. Making yours stand out is critical, and you must do so quickly before they move onto the next potential hire. One way to do this is to make an emotional connection with your cover letter.

There are a few ways to achieve this, but the most obvious way is to find out the name of the hiring manager and use it. Never write “to whom it may concern” or some iteration of this — it’s too impersonal.

Also, see if you can discover what the company’s future goals are, and show how you can positively contribute to these goals.
This shows a degree of proactivity that is missing from many applications, and makes your cover letter immediately stand out. Candidates who are able to paint themselves into a company’s future with their writing are well on their way to landing a job interview.

Candidates who are able to paint themselves into a company’s future with their writing are well on their way to landing a job interview.

You can also try to find what charities your target company supports, and mention how you appreciate their contribution to your community (or society in general). Similar to bringing up the company’s future goals, this also shows you’ve done your research and are serious about the possibility of working there.

With a little extra effort, you can position yourself as the insurance agent candidate who really means business.

3. Highlight one relevant example of work experience

Ever hear the expression “all talk, no walk?” A cover letter (like a resume) can also include a concrete example or two of what you bring to the table. In our example, Mr. LeFonz brings up how he “regularly exceeded sales quotas,” and went into detail about how he did this. If you have a similar piece of relevant evidence, fit it into your letter.

No experience? Don’t worry! Think of a time when you used your communication skills to mediate a tough situation (in school or outside the classroom). If you have any experience that is relevant to being an insurance agent, don’t be afraid to include it!

If you’re struggling to think of a good example, ask yourself the following questions:

  • Have I ever been commended for my customer service skills by management?
  • Do I have any relevant awards?
  • Did I ever exceed sales quotas in a previous position? How often?
  • Have I ever received a positive review from a client? Did I receive numerous positive reviews?
  • How much did I help my past employers improve their sales? In what ways did I help them do so?

Think of ways you made an impact at your previous job. Fitting in a key example into your cover letter is an effective way to add some weight to your writing.

Are you ready to begin? For anyone uncomfortable formatting a cover letter, our free collection of cover letter templates is a useful resource to get the ball rolling. Or, our cover letter builder can help you write yours in minutes — the choice is yours. Happy job hunting!

Dear Ms. Hutchinson,

I was reading your post on Monster for an Insurance Agent. I have been looking for new opportunities in the field and after reading your job description saw the very type of challenge and advancement I am looking for. I have enclosed my resume detailing experience I have gained over the last seven years in the insurance business.

My areas of expertise is designing and implementing specific insurance strategies that bring in new customers for the many products and services my employer offers. Through problem solving communication and marketing I ensure the company is viewed as a major authority providing an unparalleled level of customer service they will not get anywhere else. That includes affordable insurance packages handling claims in a speedy and fair manner managing insurance programs and plans and remaining professional and reassuring during trying situations. With my current employer I have held the highest retention of customers for the last four years while bringing in more new customers than any other insurance agent 16 out of the last 22 months.

I know I am the ideal candidate for your Insurance Agent. I am hoping we can schedule a personal interview and discuss my experiences and how they can benefit your company.

Best Regards,

Oscar Finnigan